Frito-Lay’s frontline sales team is the heartbeat of our business. Day in and day out, these incredible men and women partner with customers of all sizes to help them grow their businesses and navigate an ever-changing marketplace. We recently spent the day with Glen Bayer, one of our route sales representatives in Federal Way, Wash., to see how he builds Frito-Lay one customer at a time and learn what motivates him to succeed. The “We Are Frito-Lay” video series provides a behind-the-scenes look at the people who make us who we are. Using a documentary-style approach, this video series puts the focus on what’s most important – our people.

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